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[ Altera Academy ]

Learn how to build, grow and scale a brand that lasts.

A premium learning platform for entrepreneurs, founders and brand teams — brand strategy, positioning, marketing, international expansion, distribution and AI, taught through the frameworks we use with real brands.

9

Courses

Lifetime

Access

200+

AI prompts

4.9

Average rating

[ Why learn here ]

Strategy that survives contact with the market

01

Built from real mandates

Every framework has been used with brands entering new markets — not written for a classroom.

02

Templates you can ship

Workbooks, decks and checklists you can use the same day, not theory you have to translate.

03

AI built in

Every course includes prompt packs so your team can move faster without losing brand voice.

04

Made for operators

Short, focused lessons designed to fit around a real week of work.

[ Membership ]

Brand Growth Academy

One membership, everything unlocked. Built for founders and teams who want the whole library plus new content every month.

Monthly

€49

per month, cancel anytime

Yearly

€490

per year — two months free

See what's included →
  • Unlimited access to every course
  • New content every month
  • The full AI prompt library
  • Premium templates and frameworks
  • Exclusive resources and teardowns
  • Community access (coming soon)
[ Students ]

What people say

★★★★★
The course helped us tighten our positioning from “clean skincare for everyone” to a clearer sensitive-skin niche. Within two months, our homepage conversion rate moved from 1.8% to 2.4% after rewriting the messaging and product hierarchy.
Clara NeumannFounder, German natural skincare brand
★★★★★
The course gave us a structured way to document typography, claims, image style, and tone of voice before hiring a designer. It saved time during our packaging refresh and helped us keep the new line visually connected to our existing bestsellers.
Marta KowalskaFounder, Polish facial care brand
★★★★
The templates were helpful for comparing distributor-led and direct-to-retail options country by country. We used the checklist to improve our UK readiness plan, particularly around compliance documents and localized trade materials.
Joana MartinsInternational Sales Lead, Portuguese wellness brand
★★★★★
The course helped our team use AI for first drafts of product pages, retailer FAQs, and claims-safe content variations without losing review control. We cut briefing time for campaign copy by about 30% while keeping medical and regulatory checks in place.
Charlotte MeyerBrand Manager, Swiss skincare brand
★★★★★
We used the course to rebuild our launch brief around audience, offer, channel roles, and measurement. It helped us identify that our initial paid media budget was too broad, so we shifted spend to dermatologist content and CRM.
Anna SchmidtMarketing Lead, German dermocosmetics start-up
[ FAQ ]

Questions, answered

Who are these courses for?

Founders, brand managers, marketing leads and teams who need to build, position and scale a brand — from first launch to international expansion.

How long do I have access?

Every purchased course comes with lifetime access, including future updates to that course.

Do I need previous experience?

No. Each course states its level, and every lesson comes with a workbook so you can apply it to your own brand as you go.

What is included in a course?

Video lessons, a written summary, key takeaways, a workbook, downloadable templates, an AI prompt pack and a short quiz for each lesson.

Can my team join?

Yes. The Brand Growth Academy membership is the simplest way to give a whole team access to everything.

Build the brand you keep talking about.

Start with a free course, or go all in with the membership.